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FLORI FAMA, artista argentina


WEBSITE: www.florifama.com 

INSTAGRAM: @flori-fama 

DRIBBBLE: www.dribbble.com/Florifama 

BLOG: www.whentogetherwhenapart.com


Repasamos algo de la propuesta de FLORI FAMA, artista, ilustradora y narradora argentina que nos cuenta sobre sus proyectos recientes en medio del confinamiento y la música como elemento fundamental en sus procesos creativos.


En Colectivo Bicicleta estamos últimamente enamorados de las letras y la gente que está detrás de ese oficio, caligrafía, lettering, typos, colores y texturas que los que saben del tema combinan dando lugar a piezas con mensaje, impacto y buen gusto. Por eso, por el gusto que nos despierta ese campo de la creación artística, y por el respeto a los profesionales que trabajan en ese campo, es que estaremos compartiendo datos de los genios creando y dibujando letras.

Una de las talentosas exponentes en el campo del lettering es FLORI FAMA, brillante diseñadora gráfica argentina que se combina este bello oficio con la creación de patrones y la ilustración, pero en todos los campos deja su sello personal, basado en una paleta de colores interesante, impactante, contrastada y diferente, además de trazos finos y certeros.

Otro aspecto importante en el trabajo de FLORI FAMA es su fascinación por las flores y los animales, elementos recurrentes en sus obras y que le dan a sus composiciones un toque de magia, esto como consecuencia también del uso de tintas especiales que brillan en la oscuridad, y sus equivalentes en piezas digitales que logran un impacto similar en la galería de su website. Jugar con tonos así de impactantes y hacerlos parte de su sello personal implican un gran conocimiento y destreza en el manejo del color, además de cierta valentía para proponer juegos cromáticos poco convencionales, seguramente ese es parte de la atracción que sus piezas nos generan.

Pero más allá de las destrezas en color, composición y lettering, FLORI FAMA es una buena contadora de historias, a veces incluso de situaciones personales ilustradas, prueba de ello es un experimento tipo reto personal, en el que casi de forma terapéutica publicó diariamente piezas ilustradas de un alfabeto, en el que iba narrando desde lo gráfico y apoyada en textos cortos, episodios de su vida y de la que en ese entonces era una relación a larga distancia.

Esa misma sensibilidad que la llevó a expresar sus sentimientos en aquella época, la acompañan durante esta temporada extraña de confinamiento, y la mueven hacia ideas novedosas que se irán convirtiendo poco a poco en proyectos gráficos.

En este momento tan diferente que estamos pasando todos, se me vienen muchas cosas a la cabeza para crear, pero son tantas que se terminan mezclando y perdiendo en mi mente. Por eso, decidí ponerme algunas reglas para definir lo que quiero hacer. Una vez por semana, voy a proponerme ilustrar usando mis Posca Markers, invitando a mis seguidores a participar en mis creaciones. Les voy a realizar una serie de preguntas a través de mis historias y con sus respuestas, voy a crear personajes y elementos que pertenecen a sus universos. Mi idea es enfocarme principalmente en animales y plantas pero veremos dónde la imaginación colectiva me lleva.

FLORI FAMA
Algo de los procesos de FLORI FAMA, artista argentina
Algo de los procesos de FLORI FAMA, artista argentina
Algo de los procesos de FLORI FAMA, artista argentina
Algo de los procesos de FLORI FAMA, artista argentina

La playlist de FLORI FAMA

Playlist de FLORI FAMA, artista argentina
Playlist de FLORI FAMA, artista argentina

Esa combinación de arte, narración, sensibilidad, letras y color, configuran un portafolio exquisito, con personalidad y ante todo encantador. Y como casi todos los artistas, sus momentos creativos se acompañan de música, en el caso de FLORI FAMA la música es, más que una compañía, casi una necesidad para iniciar sus procesos gráficos.

Cuando iba a la universidad, sobre todo en las clases más vinculadas al diseño y la creación de grafismos, nos asignaban playlists para que nos acompañaran en nuestros proyectos. La mayoría de las veces, eran canciones instrumentales, abstractas para guiarnos a través de los ritmos y establecer climas en nuestras piezas de diseño y morfología. Uno debía identificar momentos en las canciones: cortes, atmósferas, temperaturas, estados de ánimo, aromas. Todas estas características que las canciones evocaban en nosotros, nos ayudaban a traducir o trasponer del medio musical a la página. Es un ejercicio muy interesante para ver cómo se visualizan los sonidos. Las melodías plasmadas en los ritmos visuales, las temperaturas y los estados de ánimo en los colores, las atmósferas y los aromas en las texturas.

A medida que fueron pasando los años, este método de creación se me hizo más y más natural. Tanto que a veces cuando quiero crear algo, se me vienen canciones a la cabeza que necesito escuchar para poder comenzar a trabajar.

Esta playlist que elegí es bastante diversa pero la une un ingrediente fundamental en mi trabajo: todas estas canciones movilizaron mis emociones por alguna razón, en algún momento. A través de películas, o momentos de mi vida. Estas son las canciones que más me ayudan a crear: las que evocan emociones, sentimientos y recuerdos.

FLORI FAMA
Playlist de FLORI FAMA, artista argentina

Conoce más de la ilustración, lettering y patrones de FLORI FAMA en sus links:

WEBSITE: www.florifama.com 

INSTAGRAM: @flori-fama 

DRIBBBLE: www.dribbble.com/Florifama 

BLOG: www.whentogetherwhenapart.com


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I wasn’t sure when to post about this but I think that it’s important to cherish good things and read good things amongst so much negativity. . . A month ago… a few days before NYC went into lockdown (and exactly 4 days before the Office of the City Clerk closed down!), I got married! My now husband and I were having trouble connecting with the idea of having a civil ceremony because of how quick it seems to be in the USA. Fortunately, we managed to get into the mindset of what this all meant for us: the end of our journey apart and the beginning of our life as a family. And the day of the wedding, even though it was SO cold, even though my family and most of my husband’s could not be there, we somehow made it work and enjoyed every single second of it. My now sister-in-law could attend and she was so key for me during our wedding day. We both have been so grateful that she could be there sharing that moment with us. I did my own hair that morning and wore a dress and blazer that my mom had bought for me. Any other day, I would have frozen to death (I swear) but that day, I didn’t feel the cold. I will never forget the look in my husband’s eyes that day and feeling the everlasting smile in my face. I will never forget that kiss. I’m a person who thinks that commitment and love can exist without marriage. In fact, in our case, it did. But for us, getting married meant all the obstacles and the wait that we had to go through were finally gone. I could feel true happiness! And now I can’t wait til the day we get married in church and our families can attend too. . . Disclaimer: Would we have wanted to wait til circumstances got better? Sure… but unfortunately, that wasn’t an option for us. If we had waited, my legal status would be about to expire and we’d be nowhere near being able to do my adjustment of status. I will write more in-depth about this in another post in case anyone needs some advice or would like to know more about my immigration journey.

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9 is for 9 reasons I’m grateful for loving you. @36daysoftype repost from last year, when this challenge gave me the perfect framework that I needed to finally share my ideas, experience and feelings around a topic that was very close to my heart: long-distance relationships. It helped me channel all my emotions and create my passion project. After a 4-and-a-half-year wait, who would have known that I would finally be living with the person that I love for good? You can read the full caption I wrote last year on my blog if you want (link in bio) but reason number 8 still is my favorite one: “Thank you for making me learn what feeling love actually is. Loving someone is so much more than being infatuated, than having a great time, than blindly falling for the other person. It's caring deeply and being selfless at times, it's keeping it together when the other person can't, it's pulling them up when they are feeling hopeless, it's accepting their flaws, it's fighting and knowing that you will be apologizing for all these things in a moment because you don't mean any of it, it's knowing your partner so much that you know what they're thinking, it's making sacrifices to be with them. And seeing that your partner does all of these things for you too.” . . One of the best parts of having put that passion project out into the world was that I got a lot of comments from people going through very similar situations and relating to what I was feeling. To this day, I get DM’s with beautiful words telling me how my project made them feel so hopeful! This sense of fulfillment is why artists create things: when you find such a deep connection with your audience, that’s when you know you’ve been successful at doing what you love–don’t ever let go of what makes you shine even when it doesn’t seem profitable just yet! Special thanks to @homsweethome for teaching me how important passion projects can be! . . There’s a new post coming for my blog on April 16th. Stay tuned! It’s a big one.

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We are engaged!!!! And we have been for about a year! My fiance proposed to me on March 12, 2019 and later on in August, when we went to Montauk, he gave me the ring (see pic in blog post!). I didn't get a chance to post about it until now because I wanted to make sure I could tell everyone I knew in person first and then, as some of you know, things got complicated with my mom's health and my life was turned upside down. Fortunately, things are slowly improving though! . . So what does this mean? The distance is over!!! Or it will be in only a few weeks. I can't begin to express how I'm feeling about this. After almost 5 years of being in an LDR, we'll finally be together for good! So many emotions have been going through me and I still haven't been able to catch up completely. It's gonna take some time to process everything that's been happening to me but I'm so looking forward to living and experiencing everything that's ahead. The past is well behind us. It's time to enjoy now! The wait is over. . . How did we do it? Back in June, we applied for the K1 visa. For those of you who haven't heard, this type of visa is called the “fiance visa.” There's even a show about it LOL. If you want to learn a bit more about how it all happened, you can see my blog post on the “When Together, When Apart” website or follow the link in my bio. I think I'll also make a more educational/instructional blog post if anyone is interested in knowing more in depth about the steps in the process and the documentation we submitted. . . So when are we getting married?! Well that's still to define. We haven't set a date yet for the “real wedding” as we call it, which would be the wedding in church for us. But we'll have the civil ceremony sometime in March.

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About a month ago, we celebrated Mother's Day in Argentina. That is when I started working on the first sketch for this post. (LOL!) It's SO hard to come back to posting after almost 3 months of being away from social media. I worked on a few projects for wonderful clients who put up with my current slow pace. In a nutshell, some of you know, my mom has been very sick and I've become her 24/7 main caregiver. Both my dad and I got a lot of help from relatives and amazing friends but to say that it's been the most intense time of my life, would be putting it mildly. I felt every emotion there is to feel and adrenaline has been pushing me forward and keeping me strong. . . As I was saying in the beginning, this last Mother's Day was a very special one and I made sure to do all that I could to make my mom feel happy and hopeful. So I put together a gift for her asking everyone who is closest to her to write a paragraph or letter telling her how much she meant in their lives, reminding her of a funny anecdote, and dreaming about something they'd like to do with my mom in the future. I got so many messages and so much help that I was overwhelmed to see how many people love my mom. I got to know her through her other loved ones. It was very heartwarming and it helped me keep strong too. Around the time I thought of this gift, there was a turning point and my mom started to get better little by little. To go with the letters, I made a video for her showing old and new videos and pictures of my mom and I together and the song playing on the background was “Feel So Close.” I chose it because it said everything I wanted to say to my mom in a few sentences. “There's no stopping us right now, I feel so close to you right now…” . . My mom is the strongest, most resilient woman I've ever known. She's such a fighter and even though there are ups and downs in the healing process, I know she will win this battle. I just know it. Everything will be ok and good times are coming. For the people who are experiencing those “good times,” ENJOY THEM! Don't worry about the little things. (Continued in comments…)

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I'm back! How have you been? . . After a very much needed 3-week break from posting on IG, I'm back and feeling refreshed. Breaks are soooo underestimated. . . If you read the post about “delayed gratification” or you saw my stories, you already know I was in NYC visiting my boyfriend. I love New York so much… no matter what season it is, it's always beautiful. “No place in the world that could compare.” But seriously MTA, how hard is it to put some fans in the subway stations at least? Lol! . . When I arrived, after all the emotions that seeing my boyfriend after months entailed, I took a whole week off. I was on actual vacation and it was amazing. I feel like freelancers must understand what I mean by this… sometimes, it seems as though you're never really “on vacation” or you never really take a break. But a full week off to me is like heaven. I hadn't done that in a VERY long time. During the day, I watched tons of movies I had been putting off, series, I worked on a big puzzle, and in the evening, we went out a lot. I also took the weekends off completely (which is something I almost never do). We went to beautiful Montauk, which had been on my to-do list for quite some time. The second week, I started working on a book cover project that I can't say too much about just yet or show anything but I'm really excited about it! . . After coming back, being away from my love again always makes me feel pretty sad and detached for at least a week. But the New York buzz stays with me, and this time I'm feeling energized and ready to get back to working on my passion projects and other IG posts. I'm back and my mind is full of new ideas to post. Thank you for sticking with me! . . . . @aliciakeys #empirestateofmind

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Introducing you to my “When Together, When Apart” blog. Now my passion project about my LDR lives in a blog format. You can find a link to it in my bio but I’d love it if you visited it on a laptop because the experience will be better IMO. If you wanna do that simply go to whentogetherwhenapart.com . . When I finished posting it during the @36daysoftype challenge, it was obvious that my captions were too long for IG so I needed to make this into a blog. Plus now you can see my artwork in a bigger format and with more detail. Expect to see and read a lot more stories that I have to share with you. . . I will let you know when new posts are coming on the blog through my feed and my IG stories. As it turns out my passion for glow-in-the-dark art took over for a bit and I'm obsessed with creating content with it– so looking forward to sharing it with you. . . Let me know what you think in the comments after you take a look. Thank you so much! . . . #whentogetherwhenapart #wtwa #lookingforrepresentation #longdistancerelationships #longdistancerelationship #longdistancelove #longdistance #longdistancecouple #ldr #ldrcouple #ldrgoals #ldrstory #ldrlove #ldrcommunity #longdistance #longdistanceproblems #ldrmeeting #ldrproblems #ldrsupport #ldrlife #goodtype #typespire #showusyourtype #typespot #typetopia #ligaturecollective #letteringcommunity #letteringartist #typematters #ldrblog

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